San Francisco-based startup Uber, heavily funded by Google, has checked into Bangalore offering on-demand , point-to-point luxury rides at rates that are just about 30% more than for regular cabs

Uber will be a success only if it understand the local market in india as luxury rides are used only by people working in high positions in any industry in metros. Otherwise Uber will be forced to reduce its prices as it had happened already as india is a price sensitive market.

Advertisements